Moser Endeavour Limited Edition Genesis

[TimeTexas]

https://www.ablogtowatch.com/h-moser-cie-unveils-limited-edition-endeavour-centre-seconds-genesis-watch/

At the center of this new initiative is the new H. Moser & Cie. Endeavour Centre Seconds Genesis, a playful and visually striking take on its core design that incorporates a QR code link to the authentication page for that particular watch. In true Moser fashion, the limited edition H. Moser & Cie. Endeavour Centre Seconds Genesis blends the brand’s signature luxe minimalist form with a lighthearted, design-forward statement style for the Web 3.0 generation.

I gotta say that I love Moser and I love that they are willing to push boundaries and innovate. That said, not sure I'm on board with this one. 

That said, I like that they are exploring 3D printing. As a huge fan of Holthinrichs, I think 3D printing   has an important place in watchmaking going forward. With recent advances, 3D printing can provide some distinct advantages such as unique design elements and incredibly tight tolerances. 

 

Photo credit to A Blog to Watch

[Nakkdry]

QR and NFT stuffs aren't for me, but it's sure apart from traditional watchmaking!

[TimeTexas]

Yeah, I admire the skill and willingness to do something different, but agree with you on NFT. I really have no understanding of what it is and quite honestly it seems gimmicky. 

Antonio Russo, head of innovation for the executive team at Deloitte Switzerland, one of Moser’s partners on the Genesis project, explained that value by citing the three certificates accompanying the watch: a digital certificate of authenticity, an H. Moser warranty and e-insurance. -- Robb Report

Its a fancy way to store information I don't really care about having quick, easy access to. I can see some use for watches that are stolen I guess.

Other than that...meh.

But I'm open minded so I'd love to see one in person. Definitely not traditional, and I like that Moser combines modern elements with more traditional watchmaking.