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Hi everyone, We’re thrilled to offer you an exclusive sneak peek into our next automotive inspired timepiece, the T54SL—a watch inspired by the timeless classic, the Mercedes 300SL. The Iconic Mercedes 300SL: Why did we choose to pay tribute to the Mercedes 300SL? To put it simply, this car is an automotive legend. It's more than just a vehicle; it's a symbol of innovation, style, and racing prowess. While the 300SL, introduced in the 1950s, has an iconic design and is considered by many to be one of the most beautiful cars ever made, the car wasn't just built for style. It was designed to dominate on the race track, and it did just that. It dominated the global racing circuit, clinching victories in events like the 24 Hours of Le Mans, the Mille Miglia, and the Carrera Panamericana, among many others. Design Inspirations: The T54SL is an homage to this legendary car, designed to encapsulate its essence. Let's take a closer look at the design elements: Dial and Hands: Similarly to our first watch, the T57BA. The dial and hands of this watch are a direct homage to the car's speedometer. Using the same font, and colors used on the car’s speedometer ensures that every glance at your wrist is a reminder of the 300SL and its unprecedented racing history. Crown Inspired by Dash Knobs: The devil is in the details, they say, and the Mercedes 300SL is a testament to this. We've taken cues from the car's dash knobs to design the watch crown. The result? A crown that effortlessly blends functionality and elegance. The crown design allows it to closely hug the case, for a nice on-wrist feel. Lug Design Inspired by Wheel Arches: Just as the 300SL's wheel arches accent the car’s curves so do the lugs on the T54SL accent the watch’s design. Choice of Bracelet or Leather Strap: Your watch, your choice. The Treiber T54SL will come with options for both a stainless steel bracelet or a hand made leather strap. A Sneak Peek: Now that you have a better idea of our inspiration, take a look at the rough 3D renderings of this timepiece, and some photos of the 300SL for comparison. A Timepiece in the Making: We are currently working to craft the very first prototype of this watch, so expect to see more on this in the coming weeks, as we build out the prototype. We will also be at the microLUX Austin show in November where we hope to have a prototype of this timepiece available for attendees to see and feel in person. As we venture further into the creation of this extraordinary watch, we invite you to stay tuned for more updates and a closer look at the prototype. More pictures and information will follow, showcasing the watch and the design philosophy behind this tribute to the Mercedes 300SL. We hope you share our enthusiasm for this project and can't wait to share the journey with you. Thanks, Hermann